2014
Zero to One,
Peter Thiel with Blake Masters
Notes on Startups, or How to Build the Future

Zero to One (2014) dishes out insider tips for startup founders aiming to build a monopoly. It’s all about key moves like developing unique technology, crafting a powerful brand, scaling products smartly, and harnessing network effects.
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About the Authors
Peter Thiel, celebrated as one of the most impactful entrepreneurs and investors, revolutionized secure online payments by launching PayPal in 1998. His foresight in investing early in giants like Facebook, where he continues to serve as a director, and founding Palantir Technologies in 2004, has left a lasting imprint on the tech landscape. Thiel’s investment savvy shines through his engagements with major tech startups such as LinkedIn and Yelp, facilitated by his role at Founders Fund, a venture capital firm championing innovators like SpaceX and Airbnb. Beyond investments, he established the Thiel Fellowship to inspire young talents to bypass traditional educational routes and nurture cutting-edge technologies via the Thiel Foundation.
Blake Masters, hailing from Tucson and a proud Stanford graduate, leads Thiel Capital and the Thiel Foundation, celebrated for its Thiel Fellowship Program. This program has propelled young entrepreneurs to create enterprises now collectively worth over $45 billion. As the co-author of the hit book Zero to One, Masters calls Tucson home, where he, along with his wife, homeschools their three sons and enjoys desert hikes.